Tag Archives: SEO Experts Bangalore

Matt Cutts Released a Video on How to Handle Minor Duplicate Content Issues

Matt Cutts answers a question about duplicate content in his latest webmaster help video where a user writes in to ask “If you had to deal with short-term duplicated content on a news site (perhaps publishing a story on two different URLs over one day), what would you do in order to avoid any penalty from a duplicate content filter?”

Google’s major search engine function is to offer a customer the best possible results for a search, based upon the search term (keywords) that the customer has used in the Google search box. While the story is breaking Matt says it’s understandable that you’ll have multiple instances of that story spread across the web. When things settle down, having a “rel=canonical” tag in place indicates the preferred location on the web where you would like that information to sit.

Cutts also did say that 25% of the web is duplicative, so you really don’t have to worry about it.

For more information to the question in his own words, see the video below:

New Google AdSense Features That Strengthens Strategy

Google shared some product updates with new features for responsive ad units and a multi-screen optimization score to complement and strengthen your strategy.

Following are the new features for responsive ad units:

Product manager says “If your responsive page changes its layout following a screen orientation change, we’ll request and load a new ad to fit the new page layout.”
Smart sizing based on the space available: The ad code will automatically adapt all newly created responsive ad units to fit your page layout.
Your ad unit reports can now be broken out by the size of the ad served.
Multi-screen optimization score in publisher score card: A new multi-screen category –for example, if a user need to zoom and/or scroll often, this may negatively impact their experience. Your score will measure what percentage of your pages are multi-screen optimized and compare this percentage to that of other AdSense publishers.

Note: You may not see this category in your scorecard if you have a low percentage of mobile traffic on your site. This new score will be visible in the scorecard on your AdSense home page.

Google launches new knowledge Graph

Google announced some new features in celebration of its fifteenth birthday. Google spoke about being able to process more complex queries, and part of that is evident in the new comparisons feature that presents Knowledge Graph facts side-by-side.

Just pull up your phone and say to Google: “Tell me the Expressionist artists”. You will see who the artists are and you can dive in to learn more about each of them and explore their most famous works. If you want to switch to Abstract artists, you can do that really easily with our new filter tool”.

The way Google is trying to build information about real world connections is by building a knowledge Graph. For example if we do a search for a famous person, it collect relevant data about them, such as their date of birth, how tall they are. One of the first features that are introduced which applies knowledge Graph is a panel next to the web results. On both the desktop and mobile devices, you can do searches.

Let’s say wanted to learn about the most important Renaissance painters, you might search for “Leonardo Da Vinci” because he is the only Renaissance painter you know about. Now you’ll see information right in the search results that helps you to explore broader topic of Renaissance painters. You’ll see the most famous paintings from that era, like the Mona Lisa and discover other painters at that time like Michelangelo and Raphael.

Google’s Amit Singhal says that “We keep expanding features of the knowledge graph so it can answer more questions-even those don’t have a simple answer. Our new comparison tool gives you new insights by letting you compose new answer.”

Google will soon launch an update to the Google search app for iPad and iPhone that will provide Now-based reminder notifications across devices. Google is also launching a new design for mobile search results and ads.

Android 4.4 KitKat will be out in October

A Posting to Nestle’s Facebook account in Germany Confirmed as “Android 4.4 KITKAT is available from October”

So what can we expect from the Android 4.4 Kitkat? Well, Google was elusive in a statement: “It’s our goal with Android Kitkat to make an amazing Android experience available for everybody”

As far as release date and timing, there’s been rumors floating around the net’s that Google could be planning to unveil the Nexus 5 as early as October and with that, the next version of Android 4.4 kitkat in the process.

The search giant has been in news ever since it announced the next iteration of its mobile operating system, with the Nexus 4 successor, which is expected to be the platform lead device for Android 4.4 jelly, making multiple appearances on the internet via FCC filling and image leaks.

The updated OS is expected to debut on Google’s upcoming Nexus 5, with updates being pushed out for the Nexus 4 and new Nexus 7 shortly after its official unveiling. Given that October is just around the corner, we imagine Google is getting prepared to send their press invites in which they’ll want to give attendees ample time to plan for the trip.